PeakMade-Hires

PeakMade Real Estate Announces Sales, Marketing Promotions

by Katie Sloan

Atlanta — PeakMade Real Estate has announced the promotion of Ashly Poyer and Alaina Jackson to key leadership positions within the Atlanta-based firm. 

Poyer has been promoted to vice president of sales and marketing. In her newly expanded role, Poyer will continue to drive the company’s sales and leasing strategy. She will also be responsible for PeakMade’s property and portfolio marketing support, providing leadership to the company’s digital and web marketing, customer experience, communications and creative marketing teams. 

Poyer is also chair of Peak Link — the company’s diversity, equity and inclusion council — and is a founding member of the W Collective, a resource and networking forum for women in student housing. 

Alaina Jackson has been promoted to director of sales and marketing. In her new role, Jackson will oversee the company’s sales efforts and will provide leadership to regional sales managers and the national leasing specialist team. She will also continue to be responsible for the company’s new development and build-to-rent (BTR) leasing and marketing. 

“Both Ashly and Alaina are proven, exceptional leaders at Peak and I’m thrilled to be able to continue to expand their responsibilities and influence within the organization” says Casey Petersen, COO at PeakMade. “As we look forward at the future of our business and the multifamily sector at large, we are investing heavily in evolving our operating platform. Ashly and Alaina will be outstanding contributors to those efforts.” 

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